FinancialSanityNow's lease negotiation service provides clients with several strategic advantages: The power of a "represented" tenant. Experienced landlords know that tenants negotiating with the assistance of a broker (such as our broker, frank) present a higher risk of relocation to another building. Similarly, tenants negotiating without a real estate pro on the team renew over 80% of the time. Landlords logically assume that "un-represented" tenants are not seriously evaluating other alternatives, so these tenants don’t receive the full spectrum of concessions available in the market. The mere fact that a client has retained FinancialSanityNow for a strategic evaluation of alternatives elicits more competitive proposals from the renewing landlord.